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THE GREAT   WOMEN ARTISTS

 

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Amarcord Studios

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G.W.A

For our first major collaboration since launching in Fall 2016, we have partnered with The Great Women Artists to release a diptych two-piece collection, launching for International Women’s Day.  There are only 35 pieces per design available, making them truly limited edition and artworks in their own right.

The two t-shirts celebrate the resilience and renewed importance of female artists within the art historical canon, and notably the phenomenal impact of Louise Bourgeois and Frida Kahlo, who are immortalised through Amarcord’s unique use of hand embroidery.   

Wearing an iconic quote by a female artist shows you support and stand with women in the current political climate. The chosen quotes do not only resonate with the artists’ practice, they speak to the wider world and anyone involved in the creative industries or artistic endeavors generally. Both Kahlo and Bourgeois spearheaded artistic movements throughout the 20th century and still remain huge influencers in art today.  

 

Diptych

Buy both G.W.A t-shirts for £135 when you use the code 'DIPTYCH' at checkout.

 

"Art is a guaranty of sanity."

— Louise Bourgeois

 

Amarcord

 

Amarcord [amarˈkɔrd] - noun

1. Deriving from the 1973 Italian film directed by Federico Fellini, it is a Romagnol neologism for "I remember".

2. A term that denotes nostalgic memory. 

 
 
 
 

Amarcord was established in 2016 by four friends from London, with diverse backgrounds in Art History and Fashion. The company’s creation came about following discussion of the influx of mass-produced and essentially meaningless ‘slogan-t’s’ flooding the current market. Motivated by a shared love of literature, music, film and art from past eras, we select quotations that resonate and inspire, which are then hand-embroidered in our own handwriting script. Our aim being that each piece feels personal and precious.

Amarcord attempts to blur the boundaries between art and fashion, by creating a platform for up and coming fine artists. Several of the pieces from our first collection incorporate original illustrations by Kate Dunn, an artist who has recently graduated from the Florence Academy and whose work has been exhibited at the Royal Academy in London. 

Similarly to artworks, each t-shirt is numbered, with only a super-limited run of 12 pieces available for any given design. 

 
 

ONCE THEY’RE GONE, THEY’RE GONE, AND OUR CUSTOMERS GO AWAY SAFE IN THE KNOWLEDGE THAT THEY’RE WEARING SOMETHING TRULY UNIQUE.

 
 

Our designs are made on American Apparel® and fair trade cotton t-shirts and all our embroidery takes place in Mumbai, at a fair-trade factory which is used by many luxury high-fashion brands. Quality and ethics are a key concern for Amarcord. 

In the current climate of mass-production and mass-consumerism, we create pieces that are made to last and bypass the unrelenting cycle of trends.  

In a word, they’re timeless.

 
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